HANDS-ON/IN-PERSON
Dates: January 29, 30, & 31, 2023
Location: The Floriology Institute, Jacksonville, Florida
Registration Deadline: October 14, 2022
Price: $899.99/$799.99
Instructors: Jackie Lacey AAF, AIFD, CFD, PFCI with Sharon McGukin AAF, AIFD, PFCI
Description: Do you have the desire to be more comfortable selling your services to the public? Speaking in front of small or large crowds? Making videos to promote and market your brand? Or is one of your career goals to achieve PFCI (Professional Floral Commentators International) designation? This course is designed to help you with all these goals. Be more comfortable in front of the camera and have increased knowledge of how to sell your services and promote your brand virtually. You will also leave this course with a video suitable to submit to SAF as part of your PFCI audition. As part of the PFCI designation, you are prepared to speak to the media on behalf of the floral industry; this will help you with media contacts for your brand as well.
All fresh and hard goods provided. Breakfast at the hotel, lunch at school, dinner Sunday, and Monday is on your own. Recommended arrival on Saturday evening; recommended leaving on a flight out on Tuesday at 6:00 p.m. ET or later.
