Color of the year announcements have a long-standing tradition of playing a role within retail industries across the country. In 2022, most major paint companies picked a variation of calming greens, soothing neutrals, or light tones for their colors of the year. Not Pantone: Very Peri was the only vibrant option standing apart from the pack. But many consumers didn’t see Very Peri or punchy periwinkle shades lining the shelves of stores. In fact, most shopped for the neutral shades presented by paint conglomerates. For floral designers, this could . . .
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