Generational Design – Make it and Market!

2023 TFSA HANDS-ON PROGRAM / IN-PERSON

Dates: Friday June 23, 2023, 9:00 AM to 11:00 AM – 120 Mins.

Sponsored by: Floriology Powered by BloomNet

Registration Deadline: March 17, 2023

Instructor: Jackie Lacey AAF, AIFD, CFD, PFCI

With each generation, they approach every purchase with pre-conceived notions. Marketing pressure is applied at every possible click. It is up to you to know your market, what is your demographic? What sets you apart from your competition? And why should the consumer click to purchase from you? Designing for each generation starts with understanding what each generation is and how to reach them – ON THEIR TERMS. Join us as we create various generational styles and approach how to capture the product – to capture the sale.

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