Christmastime Is Here

Multicultural marketing efforts for every customer

Christmastime is filled with joy across the world, but the way it's observed varies from country to country. While the United States has its own Christmas traditions, other nations also have special and unique celebrations during the holiday season. It’s important to understand international Christmas celebrations and other holidays during this season, compare floral design styles from around the world, and discuss marketing strategies to embrace cultural diversity.

International Christmas celebrations include a variety of customs, each reflecting the diversity of the region. In Mexico, the holiday season kicks off with the vibrant and colorful . . .

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Designers' Corner