Core Technologies

AI is making its mark on the floral industry

In an industry traditionally rooted in artistry and human touch, embracing artificial intelligence (AI) can seem counterintuitive. But with such a transformative tool, floral designers can significantly improve their business operations, marketing, and relationship management. While the benefits are clear, AI adoption in the floral industry has been met with cautious optimism. 

Jim McCann, Founder, CEO, 1-800-FLOWERS.COM, Inc.

Jim McCann, founder and CEO, 1-800-FLOWERS.COM, Inc., acknowledged in an interview with BloomNet Vice President of Digital Strategy, Renato Cruz Sogueco AAF, PFCI that AI can positively impact floral businesses, but it . . .

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