Given the age of your prom and wedding clients, using social media to reach this audience is an absolute must. It's about more than just posting pictures; compelling social posts share your story (also check out this issue’s Digital Marketing story on how to engage with local media) and strongly state your case on why you’d be their only choice to provide these flowers. With all this in mind, we explore how you can bring the essence of your floral artistry to the forefront of social media, platform by platform.
Know Your . . .
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