Since starting my journey with Floriology, I have written multiple articles about consumer preferences in the floral industry, serving as both an editor of this publication and your target...
Why do we care what the Color of the Year is? And what is Pantone?
Pantone is a company that developed a color-matching organization tool that provides a color...
Business operations should be top-of-mind for a busy floral designer. Incorporating technology to make processes and procedures more efficient can take a shop to...
Want to feel healthier and happier? Try sharing your space with plants.
Interior plants continue to be both trendy and timeless. Green plant sales remain...