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Trendspotting

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Trendspotting

An Earthy Element

Angelyn Tipton, AIFD, CFD, GMF, PFCI -
It’s official—Pantone has crowned Mocha Mousse as the 2025 Color of the Year. This sophisticated shade is a versatile and grounding neutral, effortlessly bridging the gap...
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Crafting Floral Elegance

Alejandro Figueira Fernandes AIFD, CFD, PFCI -
Corporate holiday events are a cherished tradition for businesses seeking to celebrate achievements, build connections, and express gratitude. As florists, we know these events...
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Maximalism

Sharon McGukin, AIFD, AAF, PFCI -
In a global economy driven by mass consumption, it’s no surprise that trend-savvy consumers are abandoning minimalism to embrace maximalism. Trend-seeking consumers love change. They...
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Wedding Wonders

Robin McLaughlin -
Since starting my journey with Floriology, I have written multiple articles about consumer preferences in the floral industry, serving as both an editor of this publication and your target...
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Peach Perfect

Jackie Lacey, AAF, AIFD, PFCI -
Why do we care what the Color of the Year is? And what is Pantone?  Pantone is a company that developed a color-matching organization tool that provides a color...
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